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Terry Axelrod

Seattle, WA

Terry Axelrod, founder and CEO of Benevon, trains and coaches nonprofit organizations to customize a systematic process for engaging and developing relationships with individual donors, ultimately creating sustainable funding. Benevon has trained and coached more than 4,000 nonprofit teams over the past nineteen years.

Terry has more than 30 years’ experience in the nonprofit field, including founding three nonprofit organizations in healthcare and affordable housing. She realized early in her career that the only path to sustainable funding was to systematically connect donors to the mission of the organization, then involve and cultivate them until they were clearly ready to give—in short, to treat donors the way you would treat a close friend or family member, someone with whom you planned to have a lifelong relationship.

Terry created the Benevon Model in 1996 after serving as development consultant to a private inner-city school. There she designed and implemented the fundraising and marketing programs that yielded $7.2 million in two and a half years, a significant endowment, and much national recognition of the program (including a cover story in The Chronicle of Philanthropy).

She is the author of seven books and several DVDs, including her most recent book, The Benevon Model: A Step-by-Step Guide to Getting it Right.  Terry’s passion and commitment to the possibility of sustainable funding for all nonprofits drive the mission of Benevon and each of its programs.

Terry is an adjunct lecturer at the University of Michigan, where she received her Masters of Social Work and Bachelor of Arts degrees. She currently serves as a Life Trustee of Swedish Medical Center in Seattle, Washington.

My Speakers Sessions

Monday, September 14