Lawrence Direct Marketing, Inc. was founded in 1987 as a full-service direct response agency. LDMI Founder and President E. Michael Lawrence has been professionally active in the direct response field since 1966, when he helped to launch Triumph magazine, a monthly journal of Catholic thought, through direct mail circulation promotion and fundraising. In 2002, Mike's son, James, joined LDMI after a career in high-tech sales. He first worked in the list management and brokerage department, then launched LDMI's online division and is now Vice-President of Client Services. LDMI today offers its select group of clients deeply-experienced strategic input, breakthrough creative and hands-on personal attention.